The Iconic Logo Of Ikea: A Story Of Its Evolution
IKEA is a Swedish retail company that is well-known for their stylish and affordable furniture and home accessories. The company has been around since 1943 and has since grown to become one of the most recognizable furniture brands in the world. One of the most iconic aspects of IKEA is their iconic logo. The logo is simple yet recognizable and has been with the company since 1951. In this article, we will take a look at the story of the IKEA logo and how it has evolved over the years.
The Early Logo
The first logo for IKEA was designed in 1951 by the company's founder, Ingvar Kamprad. The logo was a simple typeface with the letters "IKEA" in blue and yellow. The colors were inspired by the Swedish flag and the letters were meant to represent the initials of the company's founder. The logo was used until 1959, when it was replaced with a more modern version.
The Modern Logo
In 1959, the company decided to update their logo to a more modern version. This time, they opted for a more stylized and simplified version of the same typeface. The typeface was changed to a sans-serif font and the colors were changed to a light blue and yellow. This version of the logo was used until 1999, when it was once again updated.
The 1999 Logo
In 1999, the company decided to update their logo yet again. This time, they opted for a more minimalistic version of the logo. The typeface was changed to a sans-serif font, the colors were changed to a dark blue and yellow, and the letters were simplified. This version of the logo was used until 2013, when it was once again updated.
The 2013 Logo
In 2013, the company decided to update their logo yet again. This time, they opted for a more modern and sophisticated version of the logo. The typeface was changed to a sans-serif font, the colors were changed to a light blue and yellow, and the letters were simplified even further. This version of the logo has been used ever since and is currently in use.
The Impact of the Logo
The iconic IKEA logo has become one of the most recognizable logos in the world. The logo is often associated with the company's stylish and affordable furniture and home accessories. The logo is a symbol of the company's commitment to providing quality products and services at an affordable price. The logo has become so iconic that it has been used in many other industries, including fashion, food, and even technology.
Conclusion
The IKEA logo has been through many iterations since it was first created in 1951. The logo has been updated over the years to keep up with the changing times, but it has always stayed true to its original design. The logo is now an iconic symbol of the company and is widely recognized around the world. It is a testament to the company's commitment to providing quality products and services at an affordable price.